Friday, February 28, 2014

[商業管理] 藍球場的巴菲特 退左休賺得仲多

MJ真係神,炒波鞋一定炒air jordan, 有品牌,有飲食生意,有球隊。

有才華有天份的人多的是,但就只有一個佐敦。(順帶一提:香港人是叫佐敦的)

昨夜一微博提到: 夢想與現實中間就是自律



運動員要自律,企業家要自律,連C9股民都要自律。






How Michael Jordan Made $90 Million In 2013



Jordan made an estimated $90 million last year thanks to the rich partnership he enjoys with Nike. His 2013 earnings eclipsed those of all other retired or current athletes save boxer Floyd Mayweather. It marked Jordan’s biggest earnings year yet in a career paved with monster paydays, which peaked in Jordan’s last season with the Bulls (1997-98) at $80 million.


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MJ still weighs in on designs of new Jordan shoes and suggests players he thinks would be a good fit for Nike’s Jordan endorsement roster, which counts roughly 20 current NBA players, including All-Stars Carmelo Anthony, Chris Paul and Blake Griffin. The Jordan Brand also taps players outside of basketball like baseball’s Derek Jeter, Nascar’s Denny Hamlin, boxing’s Andre Ward and football’s Andre Johnson.

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Outside of Nike, MJ’s earnings get a boost from long-time endorsement partners Gatorade, Hanes, Upper Deck and Five Star Fragrances for his cologne line. He’s also added deals with 2K Sports and Novant Health in recent years. In addition, he owns seven restaurants, a car dealership and his most valuable asset, 80% of the NBA’s Charlotte Bobcats. Jordan used himself as the carrot to help close a Bobcats sponsorship deal with Novant in 2012.

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Is Michael Jordan still relevant in today’s culture? More than any other athlete if you go by hip-hop lyrics — there were references to Jordan in 50 new songs in 2013, according to ESPN The Magazine’s music issue. The next most mentioned athlete was Kobe Bryant at 18, followed by James with 15. Jordan was named the most popular sports figure of 2013 in the ESPN Sports Poll with 4.2% of the vote. Jordan’s Q score, which gauges awareness and popularity, has been tops among sports fans every year since 1991. His 25 million Facebook fans are 43% more than any other U.S. athlete.


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Source:

http://www.forbes.com/sites/kurtbadenhausen/2014/02/27/how-michael-jordan-made-90-million-in-2013/print/

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